Beny is a compact, focused team building for Australian workplaces. We measure success by what our members save, not how many features we ship.
A small, focused team who've spent long enough inside HR, finance, marketing and partnerships to know exactly what an EVP platform should and should not try to be.
Tom spent five years in London's money markets before relocating to Melbourne in 2009 and moving into financial services recruitment. In 2014 he joined Profusion Group, one of Australia's largest specialist executive search firms in banking and financial services, where as a Divisional Director he oversaw the Victorian business and sat on the national leadership team. In October 2022 he founded Beny as CEO with one belief: the best way to support candidates and clients alike is to give every employer the benefits infrastructure they wish they could build themselves.
Anthony co-founded Beny in 2020 after a decade scaling a Melbourne recruitment agency from a team of eight to nearly two hundred. Along the way he placed hundreds of CEOs, COOs and CFOs, and coached thousands of professionals through pivotal career moments, which gave him a front-row view of why people leave jobs and what makes them stay. His philosophy is straightforward: people work to support themselves and their families, so if you want to keep them, build a workplace that genuinely supports them. Beny is the platform he wished every employer had.
Jessica leads Beny's brand, marketing and growth strategy. She shapes how Beny shows up in the market, from the platform's visual identity and digital presence to the campaigns that bring new partners and members on board. With a sharp eye for brand storytelling and a deep understanding of what resonates with Australian workplaces, Jessica ensures every touchpoint reflects what Beny stands for.
Daniel is the driving force behind Beny's partner network. He manages relationships with Australian brands and suppliers, ensuring Beny members always have access to the best deals across every lifestyle category. His knack for building genuine commercial partnerships that work for brands and members alike is what keeps the Beny network growing.
A benefit you never feel isn't a benefit. It's marketing. We optimise for frequency and visibility. Savings your team notices on a Thursday shop are worth more than a six-figure gym contract they never use.
We charge on 50% of your workforce because that's what real usage looks like. We don't lock you in. We don't hide fees. If our product isn't earning its keep, cancel. No retention calls, no exit interviews.
Beny is Melbourne-built for Australian workplaces. Australian brands. Australian data centres. Australian support team. We believe local context is a feature, not a constraint.